Pick & Play
- Ravi Bhalla
- Oct 10
- 1 min read
Updated: Oct 16
The Pick and Play installation brings a fresh, sensory dimension to product engagement. By simply picking up a product, users trigger related digital content — videos, visuals, or brand stories — displayed instantly on the screen above.
This intuitive, sensor-driven interaction bridges physical touch and digital storytelling, allowing audiences to explore features, benefits, and usage without navigating menus or buttons.
Perfect for retail displays, exhibitions, and brand activations, Pick and Play transforms product exploration into an effortless, memorable experience that captures both attention and emotion.
Key Highlights:
Sensor-based interaction — content activates when a product is lifted
Blends tactile engagement with dynamic digital response
Ideal for showcasing beauty, lifestyle, and premium consumer brands
Customizable for multiple product categories or brand themes
Encourages curiosity, play, and hands-on learning